The teaching methods employed by CMBP faculty members focus on action learning, whereby teaching aims to develop knowledge, competencies and transferable skills students can use in the business world.

In-class training sessions comprise formal lectures, team project works, case studies analysis, business model testings, start-up business plan simulations and both formal and informal conversations with a variety of guests who have first-hand experience of entrepreneurship and management across China and Europe.

A trademark of the CMBP is its faculty’s commitment to one-to-one business coaching: participants are encouraged to approach instructors and guests individually both during and after the program for advice and networking tips.

Throughout the program, participants are assigned to working groups composed of members with complementary skills, academic backgrounds, and professional experiences. Each group collaborates to develop a China Plan: an investable business idea to be launched in or with China. The concepts, frameworks, and insights explored during the plenary sessions, together with the business case simulations, provide the foundation for shaping each project. At the end of the program, every team presents its China Plan to the class and faculty.
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